It was a lazy Sunday afternoon, and I was staring at a shelf full of vintage Funko Pop figures and Pokémon cards I’d collected over the years. As a graphic designer and part-time collector, I’d always loved the thrill of hunting rare items, but I had no idea how to sell them without drowning in fees or dealing with untrustworthy buyers. I felt stuck—my collection was gathering dust, and my attempts to sell on mainstream platforms left me frustrated.
I’d tried eBay and even Instagram auctions. On eBay, my listings got lost in a sea of competition, and the static listings made it hard to showcase the uniqueness of my items. Instagram Live auctions were slightly better but clunky—comment-section bidding, manual payment tracking, and constant worries about scams. I remember thinking, “There has to be a better way.”
Then, a fellow collector mentioned Whatnot. Skeptical at first, I dismissed it as “another shopping app.” But with nothing to lose, I downloaded it and decided to give it a shot.
From the moment I joined my first live stream, I knew this was different. The host—a sneakerhead with 20K followers—wasn’t just selling; he was storytelling, cracking jokes, and teaching viewers how to spot authentic Yeezys. The “Sudden Death Auction” feature had me hooked: 10-second countdowns, adrenaline-pumping bids, and a community cheering each other on. It felt like a game show, not a transaction.
As a seller, Whatnot transformed my experience. The app’s focus on live auctions and community-driven engagement meant I wasn’t just listing items—I was building a audience of regulars who trusted my expertise. Compared to TikTok Shop, where algorithm-driven feeds prioritize viral content, Whatnot’s niche communities (like vintage toys or sports cards) ensured my streams reached the right people. The verification process for sellers also added a layer of trust eBay lacked.
Now, I host weekly streams showcasing everything from limited-edition graphic tees to ’90s comics. The visual energy of live unboxings and the thrill of real-time bidding keep viewers coming back. One of my regulars even told me, “Your streams feel like hanging out with a friend who ‘gets’ it.”
Of course, no app is perfect. Whatnot’s seller fees (8% platform cut + processing fees) took some getting used to, especially for lower-priced items. But the ROI in community loyalty and sales volume made it worthwhile.
If you’re a collector or creator tired of impersonal marketplaces, give Whatnot a try. It’s not just an app—it’s a stage for your passion. I’ve even heard they’re expanding into categories like electronics and fashion. Who knows? Your next side hustle might be a live stream away.

